A Work of Enduring Excellence

With a legacy of service excellence dating back to 1978, Classic Vacations® maintains a commitment to fulfilling the evolving needs of travel advisors. Classic remains the preferred choice for discerning travelers seeking the pinnacle of luxury, offering an extensive selection of preferred hotel inventory, curated tours and excursions, top-tier commissions, direct connectivity, the best Travel Protection Program, and industry-leading recognition program. Classic continues to expand its offerings to provide products when, where, and how advisors desire.

Casablanca, Casablanca-Settat, Morocco. Photo Of Woman Walking On Hallway. By Taryn Elliott on Pexels.
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Commitment

To bring people closer together, one vacation at a time.

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Contribution

To help travel advisors deliver outstanding experiences through highly personalized service, trusted partnerships, and curated products.
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Goal

To empower travel advisors and ensure their success; affirming our belief that travel is better with an advisor.

Why Advisors Love Classic

Classic offers direct connectivity for real-time rates and availability.

Best Travel Protection program: Cancel for any reason insurance plus commission protection.

Travel advisor commission is paid the week of booking departure.

Royalty Rewards: Industry-leading recognition program.

Classic History

Founded in 1978, Classic Vacations is the #1 rated luxury vacation resource in the world. Classic has empowered travel advisors and helped architect millions of exceptional travel experiences for their clients. Classic offers travel advisors thousands of preferred (curated) and affiliate (secondary) hotel options worldwide, immersive tours and activities, the absolute best travel protection in the industry, transportation, award-winning 24/7/365 in-travel customer service, an award-winning rewards program called Royalty Rewards, and so much more. At the request of advisors, Classic offers advisors booking options to meet their ever-evolving needs. This includes a state-of-the-art, robust self-service online booking platform, as well as personalized offline booking support through its expert reservations teams. Classic also offers advisors a market-leading Groups business that accommodates both contracted and uncontracted groups.

1978

Hawaii

Originally founded as Classic Custom Vacations, the company focused solely on Hawaii for its first 15 years, building great partner relationships with airlines and hoteliers that exist to this day.

1996

Europe

Our first product expansion beyond Hawaii began with the purchase of a DMC, and has grown to an award-winning portfolio of industry-leading Europe travel products.

1998

Caribbean & Bermuda

Sailing into azure seas, we began offering stunning getaways to a large selection of islands.

1999

Mexico

Home to many of our Groups partners, and one of our core destinations, expansion into Mexico marked the beginning of our long relationship with legacy partner Mayaland.

2006

The Islands of Tahiti

As islands like Bora Bora and Moorea rapidly increased infrastructure and product offerings, we developed a robust Tahiti portfolio and a strong relationship with Tahiti Tourisme.

2007

Fiji

Continuing our expansion into the South Pacific, Fiji offered our advisors another well-vetted set of luxury travel products to offer clients.

2011

Costa Rica

Adventure travel offerings grew dramatically with the addition of Costa Rica, with its landscape of rainforests, volcanoes, and stunning beaches.

2012

Canada

From the evergreen coast of British Columbia to the Canadian Rockies, to historic Montreal, our expansion into Canada offered a range of new destinations.

2013

Maldives, Seychelles & UAE

These new destinations offered top-tier luxury hotels and remote island escapes.

2017

Southeast Asia

Expanding into Vietnam, Cambodia, Thailand, and more allowed us to offer alluring destinations full of history to luxury travelers.

2019

Japan

With rapidly increasing demand, Japan was a must-have addition to our Asia preferred portfolio.

2022

Mountains USA

With new partners in the most stunning mountain destinations of Colorado and Utah, we began offering ski packages in the USA.

2024

Africa

Our Africa portfolio features luxury hotels, safari lodges, curated itineraries, and immersive tours in Botswana, South Africa, and Zambia.

2026

Australia

From Sydney and Melbourne to the Great Barrier Reef and world-class wine regions, Australia opened the door to unforgettable journeys across one of the world’s most iconic destinations.

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Leading the Way

Melissa Krueger

Chief Executive Officer

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Joelle Apilado Cruz

Vice President, Product Development

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Marilyn Cairo

Vice President of Sales, Groups

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Sharon Conway

Chief Financial Officer

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Bonty Escallon

Managing Director, Europe

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Sue Ferguson

Vice President of Sales & Managing Director of Luxury

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Dave Ferran

Chief of Staff

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Vijayeta James

Chief Commercial Officer

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Sharon McGrath

Head of Marketing

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Bhuwnesh Pande

Vice President, Software Development

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Katie Traviglia

Vice President, Human Resources & Business Administration

 
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Anthony Tucker

Vice President, Technology & Operations

Classic Vacations began as a Hawaii specialist and has grown by listening to travel advisors every step of the way. Guided by advisor insight, Classic has expanded destinations, introduced Groups, and developed tools and events to empower advisors in crafting extraordinary vacations.

1978

The starting point: timeless island escapes, luxury resorts, and cultural experiences that continue to inspire unforgettable client vacations.

Big Island  |  Kauai  |  Lanai  |  Maui  |  O’ahu

1996

Expanded to meet demand for iconic cities, cultural tours, and curated itineraries across Europe’s most beloved destinations.

Austria  |  Belgium  |  Croatia  |  Czech Republic  |  Denmark  |  England  |  France  |  Germany  |  Greece  |  Hungary  |  Iceland  |  Ireland  |  Italy  |  Malta  |  Monaco  |  Montenegro  |  Netherlands  |  Portugal  |  Scotland  |  Slovenia  |  Spain  |  Sweden  |  Switzerland  |  Turkey

1988

Added for tropical luxury, private islands, and all-inclusive escapes — an advisor favorite for romance, groups, and celebrations.

Anguilla  |  Antigua  |  Aruba  |  Bahamas  |  Barbados  |  Bermuda  |  British Virgin Islands  |  Cayman Islands  |  Curacao  |  Dominica  |  Dominican Republic  |  Grenada  |  Jamaica  |  Puerto Rico  |  Saint Eustatius  |  Saint Lucia  |  St. Barthelemy  |  St. Kitts and Nevis  |  St. Martin  |  St. Vincent and The Grenadines  |  Turks and Caicos  |  U.S. Virgin Islands

1999

Introduced with luxury beachfront resorts and all-inclusive options, perfect for weddings, groups, and seamless sun-soaked getaways.

Baja California  |  Cancun  |  Cozumel  |  Huatulco  |  Los Cabos  |  Merida  |  Mexico City  |  Nuevo Vallarta  |  Puerto Vallarta  |  Punta Mita  |  Riviera Cancun  |  Riviera Maya  |  Riviera Nayarit  |  San Miguel de Allende  |  Sinaloa  |  Tamarindo  |  Todos Santos

2006

Overwater bungalows and romantic escapes in French Polynesia, answering advisor demand for once-in-a-lifetime travel experiences.

Bora Bora  |  Moorea  |  Papeete  |  Rangiroa  |  Tahaa  |  Tikehau

2018

Classic’s first immersive event brings travel advisors together to learn, connect, and grow — fostering community and sparking new ideas that inspire business growth, strengthen industry partnerships, and create even more unforgettable experiences for your clients.

Learn More

2019

Brought onboard for culinary exploration, ancient traditions, and vibrant cities — all curated for enriching, memorable travel.

Hakone  |  Kyoto  |  Osaka  |  Tokyo

2022

Save the Date LIVE connects travel advisors with top destination wedding partners, offering dedicated education, valuable networking, and trusted resources to help grow destination wedding business and create unforgettable celebrations for every couple.

Learn More

2024

The latest addition: safaris, coastal retreats, and luxury lodges for life-changing adventures across Africa’s diverse landscapes.

Botswana  |  Egypt  |  Kenya  |  Masai  |  Mombasa  |  Morocco  |  Nairobi  |  Republic of Seychelles  |  Rwanda  |  South Africa  |  Tanzania  |  Zambia  |  Zimbabwe

2026

Australia is a truly special place, attracting travelers with its blend of natural beauty, vibrant culture, and laid-back atmosphere.

Cairns | Great Barrier Reef Islands | Melbourne | Sydney

Explore the Milestones

Access to the Very Best

Trophy Cabinet

Virtuoso Award Winner

Virtuoso Awards

2024-2026 

Top Producing Tour Partner/Wholesaler,

United States

2026 

Highest Annual Growth: Wholesaler,

United States

2017 

Destinations and Experiences,

Partner of the Year

2008, 2010-2015 

Best FIT /

Custom Tour Operator

Magellan Awards

2025

Tour Operators – Overall

Tour Operators – Technology Solutions

Tour Operators – Travel Advisor Support

2024

Tour Operators – Overall

Tour Operators – Loyalty Program

Tour Operators – Destination Expansions

Tour Operators – Technology Solutions

2023 

Travel Agent Only Website

WAVE Awards

2022-2025 

Best FIT Tour Operator, Europe

Travvy Awards

2023-2025 

Best Tour Operator (Packaged) – Europe