LATTE Luxury News featured Melissa Krueger, CEO of Classic Vacations®, in an in-depth interview following the company’s acquisition by global travel technology leader TBO. Krueger discussed how TBO’s advanced platform and global reach will enhance Classic’s digital transformation and expand its luxury advisor network worldwide.
She emphasized that the partnership “perfectly aligns with where Classic is and has been heading,” highlighting benefits such as AI-driven personalization, faster booking tools, and broader global connectivity for travel advisors. The acquisition also strengthens Classic’s relationships with supplier partners — supporting growth across both advisor and supplier communities.