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Brand Assets

Classic Vacations Brand Guide

The Classic Vacations Brand Guide is essential for ensuring consistency in all brand communications. It outlines key guidelines for maintaining our brand identity, including who we are, how we sound, and how we look. Please refer to this guide for all use cases:

View Brand Guidelines here.

Logos

Access high-resolution versions of the Classic Vacations logo and other brand assets here.

As a trusted luxury travel provider, we ask that you adhere to the following guidelines when using these materials:

  • Ensure that the use of our images does not create confusion about the origin or endorsement of any product, service, or experience by Classic Vacations. 
  • Do not imply that any website or platform is operated by or officially affiliated with Classic Vacations.
  • Please maintain the integrity of our brand by refraining from altering, distorting, or modifying these images in any way.

Primary Logo

Media-Kit-Primary-FullColor-Dark

PNG (Bitmap)  |  SVG (Vector)

Media-Kit-Primary-FullColor-Light

PNG (Bitmap)  |  SVG (Vector)

Mark

Media-Kit-Primary-Mark-Dark

PNG (Bitmap)  |  SVG (Vector)

Media-Kit-Primary-Mark-Light

PNG (Bitmap)  |  SVG (Vector)

Download Logos (ZIP)

Color Palette

Access high-resolution versions of the Classic Vacations logo and brand assets here.

Classic Vacations’ brand colors embody our luxury identity. To preserve the integrity and consistency of our color palette, please adhere to these guidelines:

  • Do not modify, alter, or adjust the colors in any way, as maintaining their exact shades ensures brand consistency.
  • Avoid excessive use of tertiary colors or any colors that may detract from the primary palette’s prominence.

Primary

The foundation of our brand identity and should be used prominently to convey our core aesthetic.

Onyx

Hex: #25282C

CMYK: 75, 67, 60, 60

RGB: 37, 39, 44

Pearl

Hex: #FBF9F9

CMYK: 1, 1, 1, 0

RGB: 251, 249, 249

Secondary

Complementary tones add depth and balance, enhancing layouts without overshadowing the primary colors.

Swell

Hex: #0e6e81

CMYK: 85, 37, 33, 21

RGB: 14, 110, 129

Latte

Hex: #9a8478

CMYK: 40, 44, 50, 7

RGB: 154, 132, 120

Tertiary

Use these as subtle accents to support the primary and secondary colors, adding flexibility while keeping the look cohesive.

Lush

Hex: #a7bb9f

CMYK: 37, 16, 42, 0

RGB: 167, 187, 159

Pamplemousse

Hex: #f3776a

CMYK: 0, 67, 54, 0

RGB: 243, 119, 106